In the beginning of my corporate career, I made a conscious effort to avoid office politics. I thought it was a waste of my time and felt that people who engaged in the politics were dirty, manipulative, and underhanded. That is, until I had an experience where I was passed over for a promotion. That rocked my boat! As a result of this experience, I understood for the first time how my avoidance of the workplace dynamics set me up to be blindsided and overlooked.
My comfort level, like many women, was to focus on my work and performance. In fact, according to 2011 research, 77% of women believe their talent and hard work positions them for advancement. Our avoidance of the politics, however, makes us vulnerable because we lack the information about what it takes to get promoted and who makes and influences the decisions. Essentially, we are working in a vacuum with little or no input from key stakeholders on how to move our careers forward.…
These greats didn’t make slight improvements to the search, transportation, and lodging industries. Rather, they strapped C4 to the existing model and blew it to pieces.
When you blow up an existing model, you upset the existing players. Those existing players then unite to launch a defense attack. Law suits. Smear campaigns. Anti-disruptor regulation.
How do you survive these defensive attacks? Easy. Constructive disruption.
Is Google evil? Who cares.
Is Uber safer than cabs? It doesn’t matter.
Is Airbnb a legal alternative to hotels? Irrelevant.
Google, Uber and AirBnB disrupt the right way. That’s why they are winning.
Follow these three principles to achieve constructive disruption.
No. 1: Be truthful and transparent
When disruptors challenge the status quo, questions regarding the disruptor’s legality or legitimacy often arise.…
Despite some predictions by food industry market watchers that private label is set to take over, private label share of the packaged-food market has been relatively flat since 2008, and it stopped gaining in other categories in 2011. This leveling off suggests that food brands are able to withstand private label competition. Yet, we’ve found the story is more complex. The first clue is obvious to retailers: there is enormous variation in private label share at the category level. In some categories, such as milk, private label has 60% or more market share. In others, such as RTD coffee, canned ham and toaster pastries, private label has only 1% or 2% share.
The numbers belie reports about how beautifully private label is performing overall and reveal, instead, how the culture of brand shapes consumer receptivity by category. In Hartman Strategy’s report The Future of Private Label Food, our analysis of private label reveals four competitive performance segments in the private label food marketplace that illustrate the role of culture within categories: